The Element Vape New-Customer Discount, Decoded

How the welcome code actually arrives

The headline first-order discount lands after you opt into the text or email list — you sign up, and a welcome code is sent back to you. The order of steps is the whole game: join the list before you reach checkout, because the code has to exist before you can paste it. Shoppers who fill a cart first and go looking for the code afterward usually come up empty.

Once it arrives, treat it like any other code. Paste it into the promo field, confirm the discount lands, and check the total before you pay. If it doesn't apply, the reason is almost always one of the conditions below — not a broken code.

The conditions that quietly disqualify it

Welcome codes are typically full-price-only. Slip a clearance item into the cart and the code may skip it or refuse entirely. There's often a minimum spend too, and it's one use per new customer — so it won't reapply on a second order, and it won't combine with a separate coupon. Read the small print once and you'll avoid the most common first-order frustration.

The app's first-order shipping perk

There's a second half to the new-customer offer that lives in the app: free express shipping on a first in-app order. It's separate from the welcome code and specific to the app, so the way to capture both is to sign up for the list, then place that first order through the app rather than the desktop site.

Student and first-responder routes

Not strictly 'new customer', but worth knowing on a first order: students and service members (military, veterans, nurses, medics, first responders) can verify for around 15% off full-price gear. It's a verification step rather than a typed code, it applies to regular-price items only, and it won't stack with a separate coupon. If you qualify, compare it against the welcome code and take whichever saves more.

Getting the most from a single first order

Put it together and the ideal first order looks like this: join the list, open the app, build a full-price cart past the free-shipping line, apply the welcome code (or your verified discount), let the app shipping perk attach, and log in so you start banking points immediately. That one order sets up every discount you'll use from then on.